• Romande Energie

    A Brand with customer interests at heart

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  • BCG

    A Brand is reborn by highlighting its difference in order to support an aggressive growth strategy

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  • Lacoste

    Reveal and revive the Brand Identity as a lever for development

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  • Swarovski

    Build the ‘World of Swarovski’ and a strong Brand universe to help neutralise the risk of dilution that comes with success

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  • SDC

    Create a coherent Brand language in order to give a strong, clear voice to an institution active the world over

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  • Newedge

    Create an Identity and a Brand language to give meaning and value to a new 50/50 merger in the world of brokerage

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What we think

DIFFERENCE

For a Brand to stand out and be chosen in today’s increasingly complex competitive landscape, it needs to reveal the elements that differentiate it from its competition. To express its long-term vision and its ability to remain true to itself in a changing world. To understand the values that characterize its era. And to proclaim its capacity for constant innovation.

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